You wish to build your wealth but feel lost facing the multitude of options? Livret A, life insurance, stocks, real estate, crypto… Where to start? How to balance between essential security and the pursuit of attractive returns? What if there was a simple, proven method to structure your investments step by step and build a serene financial future aligned with your goals?
This method is the investment pyramid. Far from being a magic formula, it is a true roadmap, a logical guide for allocating your money intelligently. It helps you build your wealth on solid foundations before aiming for the top. By following its principles, you will learn not only to protect your capital but also to grow it sustainably and thoughtfully. Ready to draw the plans of your financial future?
Understanding Diversification: The Foundation of Successful Investing
Before even talking about the pyramid, it is crucial to master a fundamental concept: diversification. The popular saying “don’t put all your eggs in one basket” has never been truer in finance. Diversification is a strategy that consists of spreading your investments across different assets to avoid depending on the performance of a single asset or market. The goal is twofold: reduce the overall risk of your portfolio and optimize its long-term return potential.
Diversification is not just about buying 50 different stocks. True diversification occurs on several axes:
- By asset class: This is the most well-known diversification. It consists in mixing assets with different behaviors, such as stocks (high growth potential but more volatile), bonds (more stable, generate regular income), real estate (a tangible asset uncorrelated to financial markets), and alternative assets.
- By industry sector: Some sectors, like technology, are very sensitive to economic cycles. Others, such as healthcare or consumer staples, are more defensive and withstand crises better. Owning a mix of both balances your portfolio.
- By geographic region: Concentrating all your investments in one country or region exposes you to its economic, political, and social risks. By investing in Europe, the United States, and emerging countries, you smooth out risk and benefit from global growth dynamics.
In short, diversification is your best insurance against the unexpected. It allows your wealth to withstand market turbulence with greater resilience. The investment pyramid is precisely the perfect tool to implement diversification in a structured way.
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The Investment Pyramid: A Method to Structure Your Wealth
Imagine Maslow’s hierarchy of needs, which ranks human needs from the most fundamental (security) to the highest (self-actualization). The investment pyramid, also called the wealth pyramid, works on the same principle. It invites you to build your wealth in layers, starting with a wide and solid base before adding levels that become narrower and therefore riskier.
The principle is simple: each level of the pyramid corresponds to a specific objective, time horizon, and risk level. The higher you go up the pyramid, the greater the profit potential; however, the risk of capital loss increases and liquidity (the ease of accessing your money) decreases.
This progressive and logical approach ensures you never take excessive risks with money you might need in the short term. It is a method that secures your investment journey and allows you to approach financial markets with confidence and peace of mind.
Step 1: The Base of Your Financial Security
The base of your pyramid is the most important. It must be unshakeable, as everything else will rest upon it. This base consists of your short-term savings, the funds that protect you from life’s uncertainties.
Emergency Savings, Your Safety Net
Before even considering investing for returns, you must build an emergency savings fund. This is a sum of money that is immediately available and risk-free, intended to face unexpected events: a car breakdown, urgent repairs, a job loss… Its purpose is not to enrich you, but to bring peace of mind.
Experts agree that this fund should represent between 3 and 6 months of your essential expenses (rent, bills, food…). To hold this fund, regulated savings accounts are perfect:
- Livret A: Ceiling of €22,950, completely tax-exempt.
- LDDS (Sustainable Development and Solidarity Savings Account): Ceiling of €12,000, also tax-exempt.
- LEP (Popular Savings Account): Subject to income conditions, offers the best yield and is tax-exempt.
These products guarantee your capital and allow you to withdraw your money at any time. This is the essential foundation of your pyramid.
The Euro Fund, the Shock Absorber of Your Wealth
Just above the emergency fund lies another layer of security: the euro fund. Primarily accessible through life insurance contracts and Retirement Savings Plans (PER), it is mostly composed of government and highly rated corporate bonds. Its main strength is the capital guarantee: the money you place there cannot decrease.
The euro fund acts as a shock absorber. Its yield is generally higher than savings accounts, albeit modest. It is ideal for medium-term projects (such as a down payment for a real estate purchase within 3 to 5 years) or to secure gains made on riskier assets within your life insurance. Thanks to the “ratchet effect,” the interest earned each year is permanently acquired and also generates interest. It is a quiet force within your wealth.
Step 2: Growing Your Capital Over the Long Term
Once your safety base is well established, you can begin to aim higher. The middle level of the pyramid is dedicated to growing your wealth. Here, the time horizon lengthens (over 5-8 years) and you accept a certain level of risk in exchange for much higher potential returns. It is the engine of your enrichment.
Investing in the Stock Market to Capture Economic Growth
Investing in stocks is one of the most effective ways to grow your money over the long term. Historically, stock markets have offered attractive average annual returns, well above inflation. Investing in the stock market means owning a small part of companies and betting on their future growth. Several tax-advantaged plans exist to facilitate this:
- Plan d’Épargne en Actions (PEA): Ideal for investing in European stocks, with very favorable taxation after 5 years.
- Life insurance (via Units of Account - UC): Allows broad diversification (stocks, bonds, real estate…) and offers unique inheritance benefits.
- Standard Securities Account (Compte-Titres Ordinaire - CTO): Provides access to all global markets without restrictions.
For beginners, it is often advised to start with ETFs (Exchange Traded Funds), also called trackers. These funds replicate the performance of an entire stock index (such as the CAC 40 or S&P 500), providing instant diversification at a low cost. Adopting a DCA (Dollar Cost Averaging) strategy, which consists of investing a fixed amount at regular intervals, is also an excellent way to smooth market fluctuations and invest calmly.
Real Estate: A Tangible and Effective Asset
Real estate is the other pillar of wealth growth. Appreciated by the French for its tangible nature, it offers several advantages: the possibility to generate regular passive income (rents), benefit from bank leverage to grow wealth using borrowed money, and relative stability compared to financial markets.
Two main avenues are available to you:
- Direct rental investment: Buying an apartment to rent out. Statuses like LMNP (Non-Professional Furnished Rental) offer very attractive tax advantages, often allowing you to pay no income tax on rental income for many years thanks to depreciation.
- “Paper stone” (SCPI): If you do not want to manage a property, you can buy shares in Real Estate Investment Companies (SCPI). These companies own and manage a large real estate portfolio (offices, shops, warehouses...). You receive regular income proportionally to your shares without worrying about management.
Step 3: The Pyramid’s Peak to Boost Performance
Here we are at the very top of the pyramid. This peak represents the smallest portion of your wealth (generally 5% to 10% maximum), but also the most speculative. Investments found here are considered "exotic" or "alternative." They feature very high return potential, low liquidity, and a significant risk of capital loss. This is a playground reserved for experienced investors, once the lower levels are solidly built.
Warning
Never set foot at the pyramid’s peak if the foundations are not completed! Investing in highly risky assets with your emergency savings is the quickest way to financial disaster. Respect the order of the steps.
This category includes a wide variety of assets:
- Private Equity: Investing in non-listed companies.
- Crowdfunding: Financing real estate projects or startups directly.
- Cryptocurrencies: Highly volatile digital assets like Bitcoin or Ethereum.
- Commodities: Gold, precious metals, which can serve as safe havens.
- "Passion" investments: Art, wine, collectible watches…
Today, a new generation of alternative assets is emerging, combining performance potential with positive impact. This is the case with European carbon quotas. At Homaio, we make this asset accessible to everyone. Investing in carbon quotas means actively participating in climate transition by buying "pollution rights" to withdraw them from the market while targeting a financial performance uncorrelated with traditional markets. It is an innovative and committed way to place the top of your pyramid in service of decarbonization.
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How to Allocate Your Wealth Pyramid?
There is no unique perfect allocation. The structure of your pyramid is highly personal. It must evolve according to your age, family and professional situation, life projects, and, above all, your risk tolerance. A 25-year-old will not have the same pyramid as a 60-year-old couple preparing for retirement.
To help you visualize, here are three example allocation targets (excluding emergency savings):
Asset Class | Conservative Profile | Balanced Profile | Dynamic Profile |
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Euro Funds / Security | 50% | 35% | 20% |
Stocks / Equities | 25% | 40% | 55% |
Real Estate (Direct or SCPI) | 20% | 20% | 15% |
Alternative / Exotic Assets | 5% | 5% | 10% |
Expert Advice
To define your profile, ask yourself the right questions: how would I react if my portfolio lost 20% of its value in one month? Do I need this money in the next 5 years? Is my goal to preserve my capital or to grow it aggressively? Honest answers to these questions are key to building a pyramid that reflects you and that you can maintain over the long term.
The investment pyramid is not a dogma but a flexible guide. Your role is to adapt it to your situation and allow it to evolve over time. By starting with a solid base and gradually adding layers of controlled risk, you increase your chances of reaching your financial goals. It is by respecting this logic that investing becomes a serene and fruitful adventure. And for those who want their wealth to have a real impact, solutions like Homaio now allow integrating climate finance at the peak of their strategy, thus combining performance and conviction.
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FAQ: How to Start Building My Investment Pyramid from Scratch?
This is an excellent question, and the answer is simpler than it seems. The important thing is to proceed methodically, without skipping steps:
- Calculate your emergency savings need: List your fixed monthly expenses (rent, loans, subscriptions, food…) and multiply the total by three. That is your first goal.
- Open a Livret A or LDDS: Set up a monthly automatic transfer, even a small one, to start filling this safety net. This is the absolute priority.
- Build your security base: Once your emergency savings is reached, don’t stop saving! Open a life insurance contract and start funding the euro fund. This is the foundation of your future growth.
- Get familiar with the stock market: Once the base is solid, you can start allocating a small portion of your monthly savings (for example 10-20%) to more dynamic investments. Open a PEA or use your life insurance’s Units of Account to invest in a broad ETF (like MSCI World). Do this regularly (DCA).
- Review and adjust: Take stock once a year. Has your situation changed? Are your objectives the same? Your pyramid must evolve with you. Only after several years, once your wealth has grown, will the question of allocating a small portion to alternative assets truly arise. Patience is your best ally.